The Emirates FA Cup ‘Cup Culture’ event celebrated football’s heritage and cultural connection with art, music, gaming, and a trophy design collaboration between Thomas Lyte and Nigerian artist Olaolu Slawn. The event was hosted by Klaudia and highlights included a live EA Sports tournament hosted by Toby Brown, an immersive VR football experience, food provided Wingstop and an exclusive performance by AJ Tracey- Plus, the unveiling of Slawn take on the iconic FA Cup trophy.
Alongside EYC, a 360 talent agency, Hotdog produced the creative design, scenic and technical production design and delivered the event in under 2 weeks. With a brief to combine immersive technologies with traditional formats we created a set which included live graffiti walls, a custom built VR interactive booth, staging, audio & video, lighting and photo backdrops paired with custom graphics and vinyl’s whilst incorporating live streaming technology.
Creative Direction & Design
Production Scenic & Technical
Project Management
Content Production
Maddox Gallery co-hosted a striking exhibition of paintings by celebrated New York street artist Richard Hambleton in partnership with Andy Valmorbida, art collector and long-time Hambleton supporter. We fitted specialist art lighting for the and bespoke state of the art immersive sound system.
Creative Direction & Design
Production – Scenic & Technical
Project Management
Venue Search
Content Production
Talent & Programming
F&B Consultancy
Partnerships
Hotdog collaborated with London’s leading talent agency, EYC LTD, to bring Atlantic Records’ vision to life for their iconic 75th anniversary celebration. Fusing community, success, and the label’s remarkable achievements, we worked seamlessly as an extension of their team.
Creative Direction & Design
Production Scenic & Technical
Project Management
Content Production